User retention continues to be a challenge across the app market. In mHealth, just 4% of customers stick around after 30 days, and in digital banking that number is 10%. That's not much better! But there is an answer to improving those numbers: a habit formation strategy led by gamification examples like challenges and rewards that can make your app fun and gratifying.
The mobile app market is set to grow 21% every year between 2021 and 2025. So things will not stay the same for long! Given this, your customer experience optimization strategy needs to be the best it can be so that your business is strong and flexible. The Mobile App Funnel can be a great model to assist your journey.
2022 is a big year for food retail. Right now, food is the fastest-growing sector in e-commerce! What changes will this bring to the industry? According to an expert in consumer behavior, Dr. Penelope Schoutteet, the omnichannel experience will become more and more important.
It's time for a new record - 2022 will be the first year ever that the mHealth industry makes over $100 billion! The top apps all have one thing in common - a gamification strategy designed to improve our health!
Amazingly, the number of daily active users in fintech shot up 337% throughout 2021! This sets the scene for a 2022 characterized by both growth and change - and if you plan to ride that wave of growth with your fintech app, you should know the 6 top trends happening right now!
46% of businesses say that customer experience is their most important priority in the next 5 years. To be sure, improving your CX is a solid route to growth for apps, and here are 34 statistics that can guide your journey in optimizing your CX in 2022.
In 2021, for the first time ever, there were over 7 billion people are active mobile phone users. All those extra wallets gives your app room for expansion! Here are 15 of the best growth tactics for 2022.
Loyalty leaders grow 2.5x as fast as the competition! Don't fall behind - your fintech app can create loyal users with app gamification that allows you to fully unlock customer motivation.
How do health & fitness apps succeed in such a saturated market? App Growth Network's expert advice recommends customer experience optimization throughout the entire funnel. Read on to get some key insights!
Loyalty programs are changing. To build loyalty, the old transactional model is not enough. Instead, you need a user experience that engages from the very outset. With gamification features, you can create a reward system that keeps every user loyal. Welcome to loyalty 4.0.
