1 in 3 Gen Z members will not purchase a product or service without being personally recommended it by a friend. Knowing this, user retention among young customers has never been so important! Fintech is turning to gamification examples like leaderboards and point systems to keep young people involved, and for many apps it is working.
In 2020, over 10,000 years were spent on the Insight Timer app! The app is so prominent in user retention and attention that it garners over 63% of all time spent on meditation apps. So how did a challenger outcompete apps like Headspace and Calm? With a clever gamification strategy that has user retention at its heart.
Ask any mobile app marketing expert: What’s an app’s most important—and trickiest—metric to master for app success? The answer you’ll get (almost) every time: App Retention.
In 2020, European spending on mobile health apps jumped 70%. But how can mHealth apps succeed in retaining users, improving their health, and drive app engagement, all the while competing in a market of over 100,000 apps? Gamification for mHealth gets your users moving! Want to find out how it can help you? Read the full post!
The average mHealth app can't keep its users engaged for longer than 90 days. In fact, only 7% of all mHealth apps have more than 50,000 monthly active users. So what if you could change that? Research shows that boosting intrinsic user motivation can also increase app engagement. We'll show you how gamification makes your app fun and engaging in 3 easy steps!
The average person only uses 40 apps per month. So how do you make sure your health app is one of those? You want to turn the boring experience of healthcare, into a fun and enjoyable one! By using gamification you can literally drive user progress whilst they're having fun doing it! Want to find out what features you should use to keep your users engaged?
Shared mobility providers are struggling to achieve profitability because competing at the price level is the only way to acquire and retain customers. What if we told you there's a smarter way to acquire more customers, engage them without losing money? Fire up your acquisition and retention game by gamifying your mobile app experience.
Many businesses are launching apps to get the needed eyeball time from their audience, but lots of them are failing at keeping consumers engaged. Why? Because they are either not tracking mobile app churn or aren't solving the problems that cause users to abandon their apps. Luckily, there are solutions to tackle the engagement challenge. Gamification, for instance.
One of the hardest challenges in business today is engagement. Be it for customers, users or employees it’s important to have the right engagement strategies in place. Engagement is essentially a mutual involvement in interactions and possibly even behavior or actions. Digital noize continues to make it harder to trigger initial engagement and even more so to maintain customer engagement throughout the long term.