StriveCloud for Mobility
for B2C apps
Gamification & Engagement Engine

Increase weekly rides and pass conversion

Make your vehicles stand out from the others in line and fill more calendars without throwing coupons at every trip. Use city-aware quests, weekly ride streaks, and free-unlock perks that adapt to zones and seasonality.

3x

increase in user return visits

+50%

uplift in ride frequency per user

GDPR

compliant
Gamification for mobility
for B2C apps
Gamification & Engagement Engine

When the first ride isn’t the second

The promo hits, installs jump, and first rides roll in. A week later the curve flattens, push alerts get ignored, and discounts start eating margin. Then the weather turns, a new zone opens, and city rules change again. What actually moves the line is inside the app: streaks, city-aware quests, and earned perks that make the next ride feel obvious.
Features
for B2C apps
Gamification & Engagement Engine

Everything you need to book more rides

City-aware rewards

Recognize completed rides, clean parking, pass renewals, and eco miles. Reward behavior that cuts support tickets and increases rides per rider.

Operations-ready quests

Run seasonal and zone-based challenges like “five rides this week,” “new zone unlocked,” and “rainy day bonus.” Flip settings by city rules and fleet capacity without code changes.

In-app moments that keep riders moving

Trigger prompts right after a ride or before a pass expires. Spark the next booking with quick polls and on brand perk teases.

Motivation
Segmentation
Hyper-personalization

A simple loop that gets smarter every week. Motivation creates data, data creates context, and context powers timely moments, so users keep coming back and your metrics climb.

Motivate

Wrap core actions with streaks, quests, leaderboards, and earned perks. Progress is visible, rewards feel earned, and returning makes sense.

Enrich

Each action updates lightweight stats (XP, streak length, tier, recency). These turn raw events into a clear picture of intent.

Segment & Nudge

Segments update live (e.g., streak at risk, quest ready). Surface the right loop in-app; send a push only when it helps.

Prove & Tune

Treat each mechanic like a product module. A/B test, keep the winners, retire the noise. Results show up in activation, Day-30 retention, and revenue.
Playbooks
for B2C apps
Gamification & Engagement Engine

The Mobility playbook

Swipe

Stage

Activation
Early retention
Habit building
Reactivation
Monetization

Mechanic(s)

First ride quest
Weekly ride streak + streak saver
Pass tier + zone quests
Win‑back quest
Referral ride race

Trigger

unlock + ride_completed
3 rides/week
Pass renewal or new zone
14‑day inactivity
Share after ride

Reward

Free unlock day
XP + tier progress
Fee waiver day / partner perk
Earned perk upon completion
Wallet bonus (coins)

Primary KPI

First ride
D7/D30 rides
Rides per rider, pass conversion
Reactivated riders
ARPU / referrals
Gamification and Engagement Engine
for B2C apps
Gamification & Engagement Engine

What StriveCloud means for Mobility

Turn core actions into habits: streaks, quests, leaderboards, earned perks.
Target who sees what and when, and reward real usage like five rides equals free unlock day.
See lift by module in activation, Day-30 rides, pass conversion.
Launch a first loop to a city or cohort in days.
Reuse the same events to roll out app native UI.
Send push and in-app at the right moment.
Send data where you need it, your customer data platform and dashboards.
Works with existing event tracking like ride_started, ride_completed, pass_purchased.
Our way of working
for B2C apps
Gamification & Engagement Engine

How it works

Co-design

Pick the KPI, map journeys, choose mechanics. We co-build the first loop so you launch with best practice.

Week 0

Go live (no-code)

  • Pick a loop (streaks, challenges, leaderboards, raffles...) 
  • Configure with templates and QA together
  • Go live to a first cohort of users
Weeks 1–2

Connect & personalize

  • Sync your app events in real time
  • Trigger moments and behavior-based rewards 
  • See the impact in customisable dashboards
Week 3-6
Case Studies
for B2C apps
Gamification & Engagement Engine

Outcomes you can show the board

Module-level analytics tie every loop to daily active users, retention, and revenue. No database queries needed.

HumanForest

ride frequency per user

+50

+50

HumanForest

ride frequency per user

+50

+50

Zumba

subscription adoption increase

+37%

+37%

Zumba

subscription adoption increase

+37%

+37%

Club Brugge

3× return visits between match days

3x

3x

Club Brugge

3× return visits between match days

3x

3x

Implementation
for B2C apps
Gamification & Engagement Engine

Plug in, power up

Works with your stack

API-based configuration, works with any stack

Integrate once

Plug in your event data once and scale to any source or depth

Notifications that land

Send push/in-app at the right moment
Security
for B2C apps
Gamification & Engagement Engine

Security and scale: the enterprise checklist

Operations

Staging/production environments, config versioning

Compliance

GDPR compliant, no personal data needed for core loops

Data Location

EU-hosted by default, global hosting and on-premise options available

Access

Role-basedpermissions

Scale

Built for high-MAU consumer apps, uptime SLA

Start small, keep control

Start with a month to month pilot. We bring the strategist, you keep the data.
FAQ
for B2C apps
Gamification & Engagement Engine

Objections, handled

Gamification is a gimmick; will it move our KPIs?

Old badges are dead. Modern loops lift daily active users and lifetime value. See Club Brugge’s 3× return visits and +40% activation elsewhere. Every mechanic ties to hard metrics in your dashboard.

Gamification cheapens our brand.

We use earned perks and progress or status design, not gimmicks. Loyalty without discount bleed.

We don’t have engineering time.

Start no-code and launch your first widgets in 14 days. Integrate later via SDKs, APIs and webhooks.

We already have Braze or OneSignal.

Keep them. They nudge outside the app. StriveCloud creates in-app motivation. Together you get smart prompts plus rewarding progress inside the product.

Will it scale to our MAU?

Yes. Built for 100k to 10M+ monthly active users with role-based access control, audit logs and service level agreement.

Is it secure and compliant enough for my highly regulated industry?

GDPR compliant with EU or global hosting and on-premise options. Role‑based access and audit logs included. References available in regulated sectors.