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Customer acquisition is simply too expensive. Instead, as mobility operator you should focus on existing customers! That means finding a way to maximize rides per user. Gamification can help you achieve this goal! Find out how.
There are many reasons to gamify your mobility app. But without a clear strategy, your approach could backfire! What are some of the drawbacks behind gamification? In this article, let's learn from 3 mobility operators that successfully implemented gamification, and how you can too!
When costs are rising and customer acquisition is too competitive, how can micromobility operators grow? The solution is to increase ARPU! An increased average revenue per customer boosts your bottom line, all without spending a cent on customer acquisition. In short, a higher ARPU means greater profitability! In this article, discover 3 ways you can increase ARPU today.
Do you ever wonder how successful apps manage to keep their customers hyper engaged? In this post we explore how game mechanisms can trigger external and internal motivation along with how some of the world’s biggest apps like Facebook use gamification for apps in their customer and employee engagement strategies. Lastly we provide you with 10 ways to use gamification in your buyer journey and common pitfalls to avoid.