How do you make people return to your app? Try app gamification! A gamified app builds interactive experiences that can hook users! Simply put, you can define gamification as the use of game-like features in non-game contexts. How does it work? Find out everything you need to know in our complete playbook!
Gamification is built on the science of motivation. Because this behavioral psychology is common to us all, all kinds of apps can gamify, no matter the audience! So, what motivates your users and how can you leverage that to create growth? Check out 10 gamification ideas in action!
Things are changing in micromobility! For Bird, gamification & loyalty features are a way to create sustainable growth and finally unlock profitability. And it's working! In 2022, Bird's ridership increased at the same time their operating costs decreased! Here's how Bird did it.
What made Lime the first-ever profitable micromobility company? They improved unit economics by maximizing rides per vehicle! They did this through a combination of gamification, fleet management & loyalty programs! Find out 4 examples of Lime's gamification & loyalty features!
Customer acquisition is simply too expensive. Instead, as mobility operator you should focus on existing customers! That means finding a way to maximize rides per user. Gamification can help you achieve this goal! Find out how.
There are many reasons to gamify your mobility app. But without a clear strategy, your approach could backfire! What are some of the drawbacks behind gamification? In this article, let's learn from 3 mobility operators that successfully implemented gamification, and how you can too!
When costs are rising and customer acquisition is too competitive, how can micromobility operators grow? The solution is to increase ARPU! An increased average revenue per customer boosts your bottom line, all without spending a cent on customer acquisition. In short, a higher ARPU means greater profitability! In this article, discover 3 ways you can increase ARPU today.
A loyalty strategy can make all the difference when it comes to growth and profitability as a shared mobility operator. If your loyalty & rewards program converts just 10% of your total customers into loyal ones, your revenues could increase by 37.5%! Discover exactly how to unlock this growth in your shared mobility app.
With micromobility trips and e-hailing rides doubling in just one year, mobility providers are trying to capitalize on this trend. One of those providers is EVO sharing, a German electric scooter-sharing service. Find out how we helped them incentivize customers to book more trips with gamification!
On a monthly basis, the average person uses only 30 of their 80 apps. It's the biggest challenge facing apps today! To get past this hurdle, you need to make your app sticky. Here are 11 app engagement strategies to get you started!
