How gamification is used in apps varies, but one thing remains the same - done right, app gamification can augment your UX and inspire a powerful sense of user motivation! Read on and discover the 8 step plan to creating a successful gamified app of your very own.
User engagement and retention go hand in hand. Research shows that 90% of new users who engage have a higher 30 Day retention. 77% of those who don’t churn after 1 month. So how can you boost engagement, and retention in turn? Here are 17 actionable strategies to boost your app!
User acquisition costs are on the rise. In 2021, it cost on average $1.22. Given this, user retention is more important than ever, and one of the best things you can do to improve it is to optimize your re-engagement strategy. Read on to get started!
User retention continues to be a challenge across the app market. In mHealth, just 4% of customers stick around after 30 days, and in digital banking that number is 10%. That's not much better! But there is an answer to improving those numbers: a habit formation strategy led by gamification examples like challenges and rewards that can make your app fun and gratifying.
It's time for a new record - 2022 will be the first year ever that the mHealth industry makes over $100 billion! The top apps all have one thing in common - a gamification strategy designed to improve our health!
In 2021, for the first time ever, there were over 7 billion people are active mobile phone users. All those extra wallets gives your app room for expansion! Here are 15 of the best growth tactics for 2022.
While physical visits to the banks decreased by 36%, mobile transactions jumped by 121%. The future of online banking is undeniable, and new fintech solutions create new opportunities for banks to engage with their customers. One of those initiatives is Cake. This app gained 120,000 users in just 1 year and shares literal profit with its users. Here's how they did it!
Games make up a staggering 72% of all app market revenue. Of course, your app doesn't need to be a game to be successful! With gamification features like a leaderboard, you can take inspiration from games to boost your app and meet your business strategy.
In 2020 app uninstall rates shot up by 70%! The same goes for the shared mobility sector. With competition growing fierce, apps like Uber and Streetcrowd want to create customer loyalty by increasing user retention. Gamification helps Streetcrowd achieve this, as well as tackling the greatest challenge in shared mobility... Read the full article to find out more!
The ridesharing app market is predicted to grow an impressive 20% every year. With competitors like Lime looking around the corner, Uber has seen its market share go down by 7% over the last four years. In response, Uber released a gamified reward system to improve customer loyalty and retention. The result? 20 million sign-ups! Read more about Uber's successful app gamification case!
