Today, almost 50% of people exclusively do digital banking! That number is only set to grow even further! The fastest-growing digital bank in Europe is Revolut, which boasts 15 million+ customers. The app exploded in just 6 short years through the clever use of gamification. Want to find out how they succeeded while others didn't? Check out the full article!
In 3 years Duolingo's revenue jumped from 13 million to 161 million. How? They made learning fun! Duolingo's lead product managers all speak to the effect of gamification and how it increased their user retention metrics. With over 42 million active users, Duolingo is claiming the learning app throne. In this article, we break down how they keep learners engaged and motivated. Take a look!
Between 2021 and 2024 esports is expected to grow by 50%. In fact, it's the world's fastest-growing sport! To get in on the action, AB InBev and StriveCloud teamed up to launch Cooldown. A platform to boost esports fan engagement with bars. However, it's not your everyday tournament platform, rather it uses the power of community to make esports as accessible and open as ever. Find out more about the project inside!
In July 2021 fitness app SWEAT sold for a whopping $400 million after just 4 years. How did two fitness influencers manage to do this? The SWEAT app is built to drive up user motivation to keep fitness fun and engaging. They leverage gamification tactics like leaderboards, trophies, and a progress tracker with a unique twist. Find out more inside the article!
The top 10% of users will spend up to 3X more than your average customer. That's why building a community is detrimental to app success. Unfortunately, most apps fail to engage users in their community. So, let's look at how some of the biggest app communities leveraged gamification to grow and keep their users engaged!
