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3 leading examples from brands on how gamification lifts app engagement

Nike's digital sales will count for 50% of total revenue by 2023. The importance of apps in commerce will keep growing. So how do leading brands like Nike or Target generate mobile app engagement? Studies show that gamification is the answer to user retention. A 5% increase in retention can cause 95% higher profitability. Learn from these winning examples yourself!

How Does Gamification Drive Engagement?

One of the hardest challenges in business today is engagement. Be it for customers, users or employees it’s important to have the right engagement strategies in place. Engagement is essentially a mutual involvement in interactions and possibly even behavior or actions. Digital noize continues to make it harder to trigger initial engagement and even more so to maintain customer engagement throughout the long term.

How the greatest health apps use communities to boost user engagement

It's no secret mhealth apps have the power to drastically impact how we approach health. With solutions for diabetes testing, elderly care or general health & fitness everyone can achieve their goals with a little digital help. Unfortunately, most mhealth apps lose the attention of their users in a matter of days. If they want to truly impact a user's health, they need to build a better and more engaging user experience. In this article, you'll discover the peer community secret behind some of the greatest mhealth apps. check it out!

7 gamification secrets to give better experiences on your health app

The future of healthcare is mobile. Health apps create user experiences that are centered around the patient. Unfortunately, 9 out of 10 people leave their health apps after just 30 days. The main reason? A lack of motivation to achieve their health goals. In this article, we'll explore what you can do to improve user retention and how gamification comes into play! Check out our 7 tips to turn your healthcare app into a fun, game-like experience!

Expert advice on how to get users excited about your health app

Health apps will make a huge difference in our lives. Next to giving patients more autonomous treatment, it will help to improve general health. With fitness trackers, calorie trackers, or even medication reminders, everyone will get a personal health assistant on their phone. The only problem? Low user motivation and a shortage of data. When people aren't engaged enough, they won't get as much value from the app. Luckily, gamification can shift the tides. Check out the full post to find out how!

Why unlocking user motivation is the key to mHealth success?

The smartphone is at the center of our lives. The rise of mobile health is leveraging this device to provide better patient experiences. They're using data to learn more about general health and gain new insights about diseases, treatments and more. Unfortunately, user retention on these apps is low, and mHealth apps need to be more user-centric in order to keep their users. In this article, we explore how gamification can make the experience better for all parties, by making it fun and engaging!

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