In July 2021 fitness app SWEAT sold for a whopping $400 million after just 4 years. How did two fitness influencers manage to do this? The SWEAT app is built to drive up user motivation to keep fitness fun and engaging. They leverage gamification tactics like leaderboards, trophies, and a progress tracker with a unique twist. Find out more inside the article!
The top 10% of users will spend up to 3X more than your average customer. That's why building a community is detrimental to app success. Unfortunately, most apps fail to engage users in their community. So, let's look at how some of the biggest app communities leveraged gamification to grow and keep their users engaged!
It's no secret mhealth apps have the power to drastically impact how we approach health. With solutions for diabetes testing, elderly care or general health & fitness everyone can achieve their goals with a little digital help. Unfortunately, most mhealth apps lose the attention of their users in a matter of days. If they want to truly impact a user's health, they need to build a better and more engaging user experience. In this article, you'll discover the peer community secret behind some of the greatest mhealth apps. check it out!
