User acquisition costs are on the rise. In 2021, it cost on average $1.22. Given this, user retention is more important than ever, and one of the best things you can do to improve it is to optimize your re-engagement strategy. Read on to get started!
The mobile app market is set to grow 21% every year between 2021 and 2025. So things will not stay the same for long! Given this, your customer experience optimization strategy needs to be the best it can be so that your business is strong and flexible. The Mobile App Funnel can be a great model to assist your journey.
Amazingly, the number of daily active users in fintech shot up 337% throughout 2021! This sets the scene for a 2022 characterized by both growth and change - and if you plan to ride that wave of growth with your fintech app, you should know the 6 top trends happening right now!
In 2021, for the first time ever, there were over 7 billion people are active mobile phone users. All those extra wallets gives your app room for expansion! Here are 15 of the best growth tactics for 2022.
Loyalty leaders grow 2.5x as fast as the competition! Don't fall behind - your fintech app can create loyal users with app gamification that allows you to fully unlock customer motivation.
Loyalty programs are changing. To build loyalty, the old transactional model is not enough. Instead, you need a user experience that engages from the very outset. With gamification features, you can create a reward system that keeps every user loyal. Welcome to loyalty 4.0.
To thrive in today's fast-changing digital world, apps need to be flexible and customer-centric. That's why building blocks allow apps to move faster & more agile. Nimble, responsive - and above all - based on consumer feedback, building blocks like the ones StriveCloud offers are making apps stronger and more resilient than ever.
A poor onboarding experience is the main reason many users churn. However, products that gamify their onboarding, manage to keep their new users' attention for longer and slash onboarding churn. Learn how they do it in this article!
Nike's digital sales will count for 50% of total revenue by 2023. The importance of apps in commerce will keep growing. So how do leading brands like Nike or Target generate mobile app engagement? Studies show that gamification is the answer to user retention. A 5% increase in retention can cause 95% higher profitability. Learn from these winning examples yourself!
In 2020, European spending on mobile health apps jumped 70%. But how can mHealth apps succeed in retaining users, improving their health, and drive app engagement, all the while competing in a market of over 100,000 apps? Gamification for mHealth gets your users moving! Want to find out how it can help you? Read the full post!
