The ultimate guide on how to become an expert in app retention & engagement

Why is user engagement so important for apps today? Well, habitual apps simply do better. The average person spends 1/3 of their waking hours on mobile, still, the average 30 Day retention is only around 3%! We'll teach you how different gamification features can help you to acquire, engage, re-engage & retain more users. Get started with our definitive guide!

3 leading examples from brands on how gamification lifts app engagement

Nike's digital sales will count for 50% of total revenue by 2023. The importance of apps in commerce will keep growing. So how do leading brands like Nike or Target generate mobile app engagement? Studies show that gamification is the answer to user retention. A 5% increase in retention can cause 95% higher profitability. Learn from these winning examples yourself!

5 Gamification examples that make Nike Run Club a top running app

With average dropout rates of 71%, how do apps like Nike Run Club become the #1 running app worldwide? The app uses gamification to bundle usefulness and fun into one experience. Besides creating a community of loyal ambassadors, it drives up revenue and data collection as well. Want to do the same for your app? Check out these 5 gamification examples from the Nike Run Club!

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