Blog Archives - Page 3 of 14

How mobility operators can create growth with gamified loyalty programs

How mobility operators can create growth with gamified loyalty programs

Yes, shared mobility is set to expand at a fast rate of nearly 17% in 2023. But big names still dominate the market! So how do mid-sized shared mobility operators break through with such tough competition? We'll let you in on a proven trade secret: gamified loyalty programs. Here's how it could benefit your mobility app!

How EVO Sharing introduced gamification to inspire customers to ride their electric scooters more often

How EVO Sharing introduced gamification to inspire customers to ride their electric scooters more often

With micromobility trips and e-hailing rides doubling in just one year, mobility providers are trying to capitalize on this trend. One of those providers is EVO sharing, a German electric scooter-sharing service. Find out how we helped them incentivize customers to book more trips with gamification!

Esports marketing 101: How to grow your reach and engage the gaming community

Esports marketing 101: How to grow your reach and engage the gaming community

The fast-growing esports audience is full of early adopters, and still growing in diversity across the globe. Therefore, it's a desirable audience for both endemic and non-endemic brands. But how should you set up your esports marketing strategy? And how does it differ from traditional digital marketing? Discover 17 strategies, examples & a free checklist inside the article!

Best tournament platforms to keep gamers engaged

Best tournament platforms to keep gamers engaged

What is the best tournament platform to keep gamers engaged? Today's gamers want more than just to play the game. They're looking to fulfill the 3C's of gaming marketing: competition, community & content. How can you fill in that need? And which platform is right for you?

7 Tournament organizers tools | Pros & Cons

7 Tournament organizers tools | Pros & Cons

To be a great tournament organizer, you need a tournament maker that suits your needs. So how do you find the right one? Whether you’re a brand or an (e)sports organization, picking the right tool will be detrimental to your marketing, engagement & monetization strategy. To help you get started, we ran down the pros & cons of the 7 tools.

10 tried & proven ways to monetize your gaming community in 2022

10 tried & proven ways to monetize your gaming community in 2022

How do you build and more importantly monetize your gaming community? Originally, Discord is a great platform to connect with gamers. However, it's not easy to monetize. From sponsor and advertising opportunities to in-game currencies and rewards, what approach should you take? Find out in this article!

31 product onboarding tools to help you create the ultimate SaaS experience

31 product onboarding tools to help you create the ultimate SaaS experience

Leading SaaS examples all have one thing in common: a great onboarding experience. So what is their secret? The right toolstack of course! What to look for in these tools? Which ones should you pick? From open-source libraries to in-app tours or email tools - here are 31 product onboarding tools.

Top 7 tools to engage gamers in 2022 (and supercharge your gaming marketing)

Top 7 tools to engage gamers in 2022 (and supercharge your gaming marketing)

Soon gamers will make up for the majority of the working population. This means that the success of your gaming marketing has never been more important! From picking the right gaming tournament platform to knowing when to use which social media tools. These are the strategies & tools you need!

How to build a successful gaming and esports community in 2022: The definitive guide

How to build a successful gaming and esports community in 2022: The definitive guide

Gaming and esports communities are rapidly growing among the seemingly “unreachable” target audience of digital natives. In this guide, we’ll show you everything you need to know to build, grow and monetize your own esports and gaming community.

How to improve feature discovery for SaaS apps (and why it’s necessary)

How to improve feature discovery for SaaS apps (and why it’s necessary)

In reality, 12% of a product’s features attract the majority of user engagement. That leaves plenty of room for improvement. Feature discovery is a great way to spread awareness & educate users on your product. As the perceived value of your product rises, so do retention rates!